DOVER, DE September 13th, -- Melon 1, Inc., has teamed up with the Delaware Office of Highway Safety to continue encouraging safe driving this summer with a new “Use Your Melon” campaign. Delaware grocery stores will be carrying watermelons with “Use Your Melon,” and #DriveSoberDE stickers on them from July to September. From May until June of this year they will be partnered together on a “Buckle Up” awareness campaign as well. In addition to the label promotion, Melon 1 and the Delaware Office of Highway Safety are excited to also carry the theme of “Use Your Melon” to the NASCAR Xfinity Series in partnership with
JD Motorsports. Look for their logos on the No. 4 JD Motorsports Chevrolet Camaro, driven by Ross Chastain, for the Dover Drive Sober 200 race on Saturday October 1st 2016 at 3:00 PM ET. The partnership will also continue for the Xfinity Series Drive Sober 200 race on Saturday October 1st 2016 at 3:00 PM ET. If there are any other watermelon distributors that are interested in using the “Use Your Melon” watermelons stickers, which include a UPC barcode, please contact Tony Priscaro with JD Motorsports at 864-488-1270.
Melon 1, Inc. is one of the nation’s largest and oldest watermelon grower and shippers. The Melon 1 team has been growing, packing and shipping watermelons collectively for over 30 years. Melon 1 specializes in a superior product which is shipped year-round from one of over 20 packing sheds on the East Coast of the U.S. They supply watermelons to the Northeast, Southeast, Mid-Atlantic and Mid-West.
The Delaware Office of Highway Safety was established on July 19th 1968 by Executive Order 35. Although it is a state agency, the Office of Highway Safety and its activities are primarily funded through federal grants from the National Highway Traffic Safety Administration. The office of Highway Safety is committed to improving the safety of Delaware’s motoring public by focusing on behavioral traffic safety issues such as impaired driving, seat belt use, aggressive driving, child passenger safety, pedestrian and bicycle safety, motorcycle safety, and teen driving issues.
JD Motorsports is an American professional stock car racing team that currently competes in the NASCAR Xfinity Series. It is owned and operated by Johnny Davis. The team began running in 2002, and currently fields the No. 0 Chevrolet Camaro full-time for part-time drivers Eric McClure and Garrett Smithley, the No. 01 full-time for Ryan Preece, and the No. 4 Chevrolet Camaro full-time for Ross Chastain.